Do you know that your beer needs protection? Or why is it important to skim your beer? These are just some of the trade secrets that are taught in Heineken Star Serve, a global draught beer quality programme that aims to improve and maintain the quality of beer.
The only reason for ordering a second beer is the quality of the first and the experts at Heineken go to great lengths to ensure that every pint of beer you order here in Malaysia or back in its homeland, Amsterdam or anywhere around the world reflect the same excellence that make it the world’s No.1 international premium beer.
So what is the classic Heineken drinking experience? At the heart of the Heineken Star Serve programme is the Heineken Pouring Ritual. You’ll learn to appreciate your pint of beer.