Glenmorangie’s Soundform Fluid Bar @ North Atrium, The Gardens Mall and After Party @ Vertigo

On 20th April 2012, Glenmorangie Malaysia has unveiled the SOUNDFORM Fluid bar at the North Atrium, Gardens Mall..

SOUNDFORM Fluid – a stunning, sculptural bar that brings to life the ‘Unnecessarily Well Made’ philosophy advocated by Glenmorangie..

Officially unveiled at The Gardens in Mid Valley, the SOUNDFORM Fluid bar was designed by renowned architect and interior designer Philip Michael Wolfson for Glenmorangie, and it was inspired by the sonograph reading of the sound of Glenmorangie whisky being poured into a crystal glass..

The event was hosted by Joey G and the bar was well-presented in a few presentation videos shown on the TV screens around the area..

The showcase saw celebrities and single malt aficionados enjoy a night of appreciation as they savoured the ‘Unnecessarily Well Made’..

Thanks to Glenmorangie Ambassador Ben Ng, we had an informal whisky tasting session to unravel the complexity of the Glenmorangie range, from Glenmorangie Original, to La Santa, and lastly Astar..

The Original being the most low-end and Astar being the most high-end among these three, Astar is definitely the favourite amongst the crowd but it’s a tad too strong for me..

If I remembered correctly, Astar has a slight hint of honey smell, pretty fragrant, but still too strong for my palate..

Glenmorangie single malt whisky obtains its multi-layered aromas and kaleidoscopic flavours through maturation in fine oak casks, obtained from the Ozark Mountains..

While there are many perfectly good single malt whiskies matured in casks that  are re-used up to eight times, Glenmorangie goes the extra mile for that added elegance in its whisky by only ever using their casks twice..

At its Tain distillery in the Scottish Highlands, Glenmorangie employs the tallest whisky stills in Scotland, ensuring only the purest vapours are used in the spirit.

After which, the crowd adjourned to Vertigo for the after-party featuring US DJ duo Manufactured Superstars, who supplied a steady flow of house, dance and electro pop into the night..

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What Is Glenmorangie Single Malt Whisky – The Story

If you are a single malt whisky lover, you would definitely agree that Glenmorangie is arguably the most delicious and complex single malt whisky in the world.

Its multi-layered aromas and kaleidoscopic flavours stimulate the senses and entice the palate.

As purveyors of perfection in single malt whisky, Glenmorangie takes pride in going to great lengths to ensure the quality of Glenmorangie whisky; to ascertain that Glenmorangie whisky is “Unnecessarily Well Made”.

*The Glenmorangie Original – Backbone of the Glenmorangie Range*

How “Unnecessarily Well Made” is Glenmorangie?

Single malt whisky obtains its flavour from the wooden casks used in maturation. Many of Glenmorangie’s bespoke casks are made from white oaks grown on the Ozark Mountains in Missouri, USA.

They are grown slowly over 100 years and seasoned naturally in the open air for two years to preserve their porous texture – a quality that adds to the spirit’s intriguing depth.

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Orange Retro Funk by Glenmorangie @ The Pool, Jalan Ampang

Glenmorangie, one of the most famous and well-respected Scotch whisky distillers and marketers of premium Scotch whisky brands worldwide, has introduced its own Orange Retro Funk event at The Pool, Jalan Ampang on 30th March 2012..

*Glenmorangie Orange Retro Funk*

Some of the main agendas of the night was to introduce the Glenmorangie Zest Serve and to unveil Glenmorangie’s new Facebook Page,

*Glenmorangie Zest Serve sculptural stand*

This is the Glenmorangie Zest Serve, whisky was added into the sculptural serving stand that contained slices of orange peel skins to create an infusion of orange zest with Glenmorangie whisky.

There’s a slight hint of orange zest which adds to the original flavor of the whisky, where Glenmorangie is renowned as the master of maturation and is the original pioneer of ‘wood finishes’, developing and introducing the Port Wood Finish in 1995, followed by Wood Finish Range in 1996..

*Yours truly with one of the models in body paint*

The female models “dressed” in retro-inspired body paint added to the festive atmosphere as guests had a lively time getting their photos snapped with them!

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